Coaching for Women Navigating Full Lives
When it comes to doing for others, you have endless resolve. You rise to the occasion, push through exhaustion, and get the job done. But when it comes to your own challenges, goals, and projects, it’s a different story. You might leave them on the back burner for years.
Midlife is often when this tension becomes harder to ignore. You may find yourself thinking, “I can’t live this way anymore,” or asking, “Why can’t I follow through on what matters to me?”
So, you recommit. You make plans. You mean it this time. And yet you struggle to get traction. For a capable, intelligent woman, this gulf between intention and follow-through can be deeply discouraging.
Coaching is a partnership designed to help you identify what gets in the way and design actions that stick and support real change.
When What Matters Most Comes Last
Many of the women I work with know exactly where they struggle. They can name the habit, the project, the pattern. But knowing alone hasn’t translated into change.
You may handle crises with ease but avoid the project that matters most. You may understand time management intellectually yet still struggle with initiation or consistency. You may wait for pressure to create momentum.
For some women, especially those navigating ADHD or executive function challenges in midlife, this pattern isn’t about laziness or lack of discipline.
Coaching bridges that gap. Together, we look closely at how you think and build structures that make sense for the way you live and work. Change becomes possible, not just aspirational.
What this looks like in real life
In real life, this often shows up as:
Wanting to follow through on habits like exercise, sleep, or better money hygiene, but never making them stick
Feeling frustrated at work or worn down by dynamics you don’t know how to change
Struggling with procrastination, initiation, or consistency, even when the stakes feel high
Being in command at work, yet struggling to manage things at home
Feeling overextended by family, relationships, or constant responsibility
Wanting to build something that’s just yours and not knowing how it fits alongside everything else
These are the places many capable women get stuck, and where structured support can make all the difference.
My practice begins with a simple assumption: nothing has gone wrong. You are creative, resourceful, and fully capable of building a life that works for you. Periods of reassessment are natural, especially in midlife when responsibilities and priorities tend to shift.
Coaching offers a structured, non-judgmental space to explore what’s working, what no longer serves you, and what might be possible.
Together, we look at patterns, clarify what truly matters, and experiment with small, meaningful shifts that translate awareness into action and action into lasting change.
Coaching can help
Ways to work together
Start Here: Your One-Month Coaching Commitment
This commitment is designed to help you gain clarity, interrupt stuck patterns, and get traction on something that matters to you.
It is comprised of four one-hour sessions on Zoom
Scheduled weekly
Completed within approximately one month
Intended as a trial to determine if this is the right fit for you
The first session focuses on clarifying your goals and orienting you to the process. The following three sessions allow you to settle into the rhythm of coaching and begin working more deeply.
If a scheduling conflict arises, we simply continue until all four sessions are completed.
Ongoing Coaching: A Month-to-Month Coaching Partnership
Upon completing your trial month, we decide if it makes sense to continue working together. Ongoing coaching renews monthly and continues for as long as it remains useful to you.
We meet weekly or biweekly. Common issues include but are not limited to:
Ongoing decision-making and prioritization
Habit change and improved daily rhythms
Time management and follow-through challenges
Work, money, relationship, or life-direction questions
Building structures that support change in real life
Insight can happen quickly, but sustainable change unfolds gradually, especially when it comes to long-held perspectives and habits. Many clients report noticing real shifts after 6 months of engagement, so oftentimes coaching is beneficial as a longer-term practice.
Hi, I’m Amy! Owner of Amy Louise Coaching. You can learn more about my practice here.
Next Steps
Coaching may be a good fit if you’re feeling stretched thin, stuck, or ready to approach your life differently, and you want thoughtful support as you figure out what that looks like.
Many capable women hesitate to seek help. You may be used to handling things alone or have had experiences where support has felt like judgment. Coaching here is collaborative, not corrective.
All you need is a willingness to look honestly at what’s working, what isn’t, and what you want to change.
If you’re interested in getting started, you can learn more about my services or book an introductory call to see if we’re a good fit.
What is life coaching all about, anyway?
The resources below answer common questions, outline how I work, and share details about my coaching offers, including how to book an introductory call if you’d like to explore working together.
